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Old 26-11-2011, 11:53 PM   #291
dave
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Join Date: Dec 2005
Location: 8000 feet up in the Jemez Mountains of New Mexico
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Fake forum comments are 'eroding' trust in the web (BBC)

Researchers say "Trust in information on the web is being damaged by the huge numbers of people paid by companies to post comments online."

Fake posters can "poison" debate and make people unsure about who they can trust, the study suggests. Some firms have created tens of thousands of fake accounts to flood chat forums and skew debate."

Quote:
24 November 2011


Fake forum comments are 'eroding' trust in the web

Fakes in comment forums and social networks can erode trust in what we see online

Trust in information on the web is being damaged by the huge numbers of people paid by companies to post comments online, say researchers.

Fake posters can "poison" debate and make people unsure about who they can trust, the study suggests.

Some firms have created tens of thousands of fake accounts to flood chat forums and skew debate.

The researchers say there are reliable ways to spot fakes and urge websites to do more to police users.

The researchers from Canada and China say paying people to post comments is an "interesting strategy in business marketing" but it is not a benign activity.

"Paid posters may create a significant negative effect on the online communities, since the information from paid posters is usually not trustworthy," they wrote.
Never believe someone who claims they are a "Scientist" or "Expert," (and might even sound like one) if that person refuses to tell you their name.
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"Le uova non devono ballare con le pietre."
"Eggs have no business dancing with stones" from the movie "Shoot 'Em Up"
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